Put Yourself in Your Client’s Shoes
There’s nothing like meeting the needs of a client by designing what they really need – which is not always what they want.
marketing
Start with Just One, Sweet Piece
Once you have a prospective customer’s attention, it’s not always the portfolio of past work that starts the sale. Some designers, especially those without extensive showroom space, begin the sales process with a “sweet piece.”
5 Ways to Keep a Mass Media Buy from Being a Massive Mistake
How can you find the right media for spreading your advertising message without making a massive mistake? Here are five ways.
Call Us. We’re Here. Really.
We’ve all been locked in voicemail jail before, and it’s not pretty. Have you experienced your company from the clients’ perspective to really know how they’re treated?